Not Just for White People Anymore
How the organic movement can regain its relevance
By Tom Philpott

In his wildly popular satirical blog Stuff White People Like, the Canadian writer Christian Lander recently made some tart observations about the place of organic food in North American culture.

"White people need organic food to survive," he declared. "Where they purchase this food is as important as what they purchase. In modern white person culture, Whole Foods has replaced churches and cathedrals as the most important and relevant buildings in the community."

Later in this remarkable post, Lander returned to the religious theme: "Many white people consider shopping at Whole Foods to be a religious experience, allowing them to feel good about their consumption."

LINK TO CON.